Assignment 5

"The use of social media tools, such as Facebook and Twitter are rapidly being utilized by companies. Research two organizations that are using Facebook and Twitter. Why are they using these services?  How are they using them? Who is their audience? How do they manage relationships? Are there any strategies in place for their use? Develop a report of how two companies use social media.  Use examples and/or references to support your position. Post your report your blog for others to read and comment. Read other student blog posts and make comments to continue the discussion."

	Walmart	Gamestop	Both
Why are they using these services?	-	-	To advertise while receiving feedback from their customers.
How are they using them?	To try to prove they are good. (improve image)	To  inform people of release dates and sales
Who is their audience?	Any shopper	Gamers/ parents to buy games for kids.	People with $
How do they manage relationships?			Customer service team/feedback from customers
Are there any strategies for their use?	Using old black and white photos to make them seem like an old all-American company.	Telling customers when the games they want are going t be out and when sales are.	Communicate sales events.

companies use social media tools to advertise sales and interact with their customers. Walmart seems to be trying to improve it's tarnished image by trying to look old-fashioned. As a person who has worked in manufacturing, I'm not fooled. I have heard the stories of how walmart truly gets its low prices direct from supervisors who worked with them. They call up and tell the product manufacturers how much they are going to pay. The manufacturers have to make the product cheaper to make any profit on making the product. This all leads to a cheap product and recalls. 

Summery: It's all advertising. All the advertising in the world doesn't change the facts.